Privacy Policy

Last Updated: January 2026

Simply Downhill ("we," "us," "our," or "Company") operates the simplydownhill.co.uk website (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site.

Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Site.

Information We Collect

We collect information in the following ways:

Personal Information: When you voluntarily submit contact forms, subscribe to newsletters, or create accounts, we may collect your name, email address, and phone number.
Technical Information: We automatically collect your IP address, browser type, operating system, referral source, and pages visited on our Site.
Cookies: We use cookies and similar tracking technologies to enhance your experience and track user behavior.
Usage Data: We collect information about how you interact with our Site, including time spent on pages, clicks, and navigation patterns.

How We Use Information

We use collected information for the following purposes:

To analyse Site traffic and user behaviour through analytics tools
To track affiliate referrals and commission-eligible activities
To improve Site functionality, content, and user experience
To send marketing communications and promotional offers (with your consent)
To comply with legal obligations and prevent fraudulent activity
To respond to your inquiries and customer support requests

Cookie Policy

Our Site uses the following types of cookies:

Essential Cookies: Required for Site functionality and security
Analytics Cookies: Track user behaviour and Site performance (e.g., Google Analytics)
Affiliate Cookies: Monitor referrals to casino partners for commission purposes
Marketing Cookies: Enable targeted advertising and promotional tracking

You can control cookie preferences through your browser settings and opt out of non-essential cookies. However, disabling essential cookies may impair Site functionality. You may also use browser extensions or opt-out services to limit tracking.

Third-Party Links

Our Site contains links to external websites, including no-KYC casinos and affiliate partners. We are not responsible for the privacy practices, policies, or content of these third-party sites. We strongly recommend reviewing their individual privacy policies before providing personal information or engaging in gambling activities.

Third-party casino operators and advertisers may collect your data independently of our Site. We have no control over their data handling practices.

Your Rights

As a UK user, you have rights under the General Data Protection Regulation (GDPR) and UK Data Protection Act 2018, including:

Right of Access: Request copies of your personal data
Right to Rectification: Correct inaccurate or incomplete information
Right to Erasure: Request deletion of your data ("Right to be Forgotten")
Right to Restrict Processing: Limit how we use your information
Right to Data Portability: Receive your data in a structured, machine-readable format
Right to Object: Opt-out of marketing communications and profiling
Right to Lodge a Complaint: Report concerns to the Information Commissioner's Office (ICO)

To exercise any of these rights, contact us at the details provided below.

Data Retention

We retain personal data only for as long as necessary to fulfil the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. Typically:

Contact information is retained for up to 3 years or until you request deletion
Analytics and usage data is retained for up to 12 months
Affiliate tracking data is retained for accounting and compliance purposes (up to 6 years)

You may request deletion of your data at any time, subject to legal retention obligations.

Contact Us

If you have questions about this Privacy Policy, wish to exercise your rights, or have concerns about our data practices, please contact us:

Email: privacy@simplydownhill.co.uk
Website: simplydownhill.co.uk

If you are unsatisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk.